From 7 Figures to 8 Weeks

May 3, 2008

I mentioned in my previous post that I put the  7 Figure Code in hiatus. I found that, while being a good product, it was not what I need right now.

I spent a lot of money early on buying products that seemed interesting, but were either not what they promised or not what I really wanted to do. I wish I had some of that money back now that I know that I want to do Internet marketing.

Having made those kinds of mistakes in the past has made me more cautious about who I choose to learn from. No matter what we do, we need to learn the ropes from someone whose been there. We can do everything from scratch, but it is a much rockier road.

I’ve been piecing together information for a couple of years and I have a lot of knowledge about Internet marketing. What I don’t have is a good system and a way to wade through all of the info in my head. All of the successful people will advise you to get a mentor and I’ve been searching for the right person.

A few weeks ago I got an email from a friend telling me about a free webinar on creating your own info product business. I watched it and it looked promising. They said they were the “couple next door” and not gurus. That was nice to hear.

I didn’t jump right in, I decided to analyze things. I watched the webinar and analyzed their whole sales letter. With this couple, I had an advantage. We know some of the same people, so I got a personal recommendation. 

Another thing I did was use a chapter from Tracy Repchuk’s 31 Days to Millionaire Marketing Miracles to evaluate a mentor. One of the things she said was to look at the testimonials. The gurus are always cross promoting each other. What you want to look for in a mentor is someone who has testimonials from everyday people. These people have gained success from studying with the mentor, not just because of connections or past knowledge.

I did finally buy it and it is different from most everything I’ve used. It’s an 8 week course in developing your own info product and building a business around a niche. One of the biggest selling points to me was that it focused on real niche topics, not just internet marketing.

I’m working on the first week and it’s a doozy. It’s about evaluating yourself and finding the niche topics that fit you. Then it goes step by step showing how to do the market research. I have struggled to find something that would give me info on how to research a product.  There’s not a lot of preliminary prep stuff out there. Most of it is jump first, learn to swim later (or never).

What I like about what this couple is doing is that the information is given in different forms - print, video, and audio.  They are also sending assignments out weekly and there’s no telephone call! I hate those calls where you sit listening for and hour and a half and get a 5 minute Q&A because they went over. There are calls just for Q&A, but the course is pre-recorded. 

Even though I’ve got a lot of technical knowledge, I’ve noticed that they leave no stone unturned in the tutorial department. There are so many links explaining how to do things. There was even a video on how to download audio and PDF files from the Internet. It’s very user friendly.

So far it has been a great fit for me. I’ve actually taken all of the ideas that were floating in my head - at least the internet business ones - and put them down on paper. It was a great accomplishment for me.

It’s an 8 week course and if all goes according to plan I will have a product and a launch at the end of it all. I’ve banned myself from reading or responding to anything else so that I can focus my efforts only on this. I’m not going to give a chapter by chapter report on this, but I will let you know my progress.

Keep thinking and rethinking,

Deborah

PS: Oops, I forgot to tell you what the course is.  It’s by Steve and Kerry Beck. You can find it at www.my8weekprofitplan.com

Posted in 7 Figure Code, action, financial, financial education, taking action